With 22 new licenses issued and MSOs rapidly expanding, is Florida’s market scaling to meet real patient demand—or overbuilding for an adult-use initiative that didn’t pass? As new entrants join established giants, are growth plans sustainable under medical-only conditions, or is long-term success still dependent on recreational legalization? This panel unpacks the state of the market, how operators are adjusting their strategies, and what Florida cannabis businesses are truly building for right now.