Name
The Hemp Industry Divide: Quick Cash vs. Sustainable Growth
Date & Time
Tuesday, June 10, 2025, 9:35 AM - 10:05 AM
Jim Higdon Kristi Palmer Kyle Kazan Bill Morachnick Craig Small
Description

With fewer restrictions than licensed cannabis operators, the hemp industry offers massive opportunities—but not all businesses are built to last. In a market filled with THCA, Delta-8, and hemp-derived THC, what separates legitimate, long-term businesses from those just chasing quick profits? This panel will explore how to build a scalable, compliant, and reputable hemp company—from branding and product strategy to regulatory navigation and consumer trust.

Session Type
Panel
Location
Main Stage - Floor 5 (Chicago Ballroom ABCD)
Moderator