Full Name
Brad Lim-Senesac
Job Title
CMO
Company
Genuine Marketing Group
Speaker Bio
Brad Lim-Senesac is a dynamic marketing executive with over 20 years of experience driving brand growth and consumer engagement across the hospitality, entertainment, cannabis, and lifestyle industries. A former collegiate volleyball player and coach, Brad’s leadership style is rooted in teamwork, performance, and a lifelong passion for storytelling and experience design.

He has held senior roles with iconic global brands and organizations including Porsche, the Grammys, Home Depot, Bacardi, and the Super Bowl, leading large-scale brand activations, national campaigns, and innovative consumer programs. As President & CMO of The Recording Club, Brad is spearheading its national expansion and capital raise while also leading its rebranding and membership transformation through his agency, The Gemini Group.

Brad began his career as a volleyball coach and tournament director, opening the National Volleyball Institute and organizing over 100 annual events, including the Nike Challenge, one of the largest high school volleyball tournaments in the country. His deep ties to sport, community, and culture continue to influence his approach to marketing and partnership strategy.

Today, Brad blends corporate expertise with grassroots energy to launch brands, grow revenue, and create impact through meaningful, diverse storytelling. He is based in Los Angeles and Chicago and is a frequent collaborator on creative ventures across music, sports, cannabis, and wellness.
Brad Lim-Senesac