Kendra Stocking is a high-impact sales executive with over 17 years of experience spanning the cannabis, real estate, and action sports industries. She is currently the National Vice President of Sales at Bloom, where she leads sales strategy, drives market expansion, and builds strategic retail partnerships across the country. Known for her ability to scale teams and deliver measurable growth, Kendra brings a proven track record of success in highly regulated and competitive markets.

Previously, as Director of Sales at Natura, she led her team to over 215% revenue growth and secured 200+ new retail accounts in under 10 months. She played a critical role in developing go-to-market strategies, optimizing account management, and launching high-velocity retail programs. As Vice President of Sales at Cherry World, she successfully introduced the brand to California's recreational cannabis market. Earlier in her career at Old Pal, Kendra rose from Territory Manager to VP of Sales, managing a team that generated over $20M in annual revenue and implemented cost-saving initiatives while growing market share.

Kendra’s passion for cannabis is deeply personal. Inspired by her paralyzed, cancer-surviving sister who found relief through cannabis, Kendra began cultivating and creating homemade infusions to help others—fueling her lifelong commitment to the plant and the people it serves.

A mother of two young girls, Kendra is passionate about breaking glass ceilings and advocating for women in leadership. She’s been featured on top industry podcasts like CED Connects, High Rise, and Elevate Your Grind, and has served as a panelist at major conferences including Benzinga and Latinas in Cannabis. Her blend of authenticity, strategic insight, and industry expertise make her a respected and influential voice in cannabis.