Melissa Hanson is the Vice President of Customer Operations at Flowhub, where she leads support, onboarding, and success to deliver efficient, high-impact service for cannabis retailers. With over 20 years in retail operations—including managing 500+ person teams and launching new business lines at brands like Michael Kors and Theory—Melissa brings deep expertise in scaling customer-centric organizations. Her cannabis experience managing multistate delivery at MedMen, scaling vertically integrated operations in Florida, and driving national strategy has honed her ability to navigate complex regulations and drive operational excellence.

Melissa’s attention to detail ensures robust inventory controls and compliance, while her data-driven approach empowers accountability and informed decision-making. Her unique perspective, bridging traditional and cannabis retail, allows her to address the day-to-day challenges dispensaries face. At Flowhub, she’s focused on building systems that enhance retention, streamline operations, and foster lasting partnerships rooted in measurable outcomes.